The Joico ColorFull Glow Beyond Anti-Fade Serum is a product designed to protect and enhance color-treated hair. It helps to lock in color while providing a smooth, shiny finish. . It’s also known for adding shine and smoothness to the hair, helping to control frizz – the kind of punch that boosts the brilliance of hair color. That’s what you get with Glow Beyond, the anti-faded serum that puts the spotlight on radiance, while helping to protect hair against harsh, color-fading UV rays. Formulated with rich Camellia Oil and Pomegranate Fruit Extract, this glossing serum highlights and helps prolong the freshness of fabulous hair color.