Description

oico Defy Damage Protective Masque deeply nourishes, repairs, and strengthens hair while protecting against colour fade, heat, and environmental damage.

Joico Defy Damage Protective Masque is an intensive deep repair hair treatment designed to strengthen and protect all hair types, especially colour-treated or chemically processed strands. Packed with Joico’s SmartRelease™ Liposome Technology, it delivers a continuous release of Rosehip Oil, Arginine, and Keratin to rebuild hair from the inside out, leaving it healthier, softer, and more resilient.

This strengthening and colour-preserving hair mask helps reverse damage caused by heat styling, UV exposure, and pollution. It replenishes essential moisture, smooths the cuticle, and reduces frizz for a sleek, glossy finish. The rich, creamy formula also helps seal split ends and prevent future breakage, making hair easier to manage and style.

Perfect for weekly use, this masque revives dull, brittle hair, restoring vitality, elasticity, and shine while maintaining the vibrancy of your colour. Even the most stressed strands are left looking and feeling stronger, smoother, and protected.

Whether your hair is fine, medium, or coarse, Joico Defy Damage Protective Masque is your go-to solution for a salon-quality restoration at home.

Key Benefits

• Strengthens and repairs damaged hair

• Protects against heat, UV, and pollution

• Preserves colour vibrancy and shine

• Smooths frizz and seals split ends

• Restores softness, elasticity, and manageability

How to Use
Apply to clean, damp hair, focusing on mid-lengths and ends. Leave on for 2–5 minutes for a quick boost or up to 10 minutes for intensive repair. Rinse thoroughly.

Suitable For

• All hair types and textures

• Colour-treated and damaged hair

• Weekly deep conditioning treatments